CoreMatrix
  • Home
  • About Us
    • Core Values
    • Management Team
    • Partners
    • Careers
    • News
  • Solutions
    • Sales
      • Salesforce Demo
    • Marketing
    • Customer Service
    • Information Technology
  • Services
    • Cloud Technology Consulting
    • Social Strategy & Execution
      • Social Business Strategy Workshop
      • Chatter Collaboration Services
      • Salesforce to Social Integration
      • Social Monitoring With Radian6
      • Social Compliance & Playbook
      • Social Training and Certification
    • Cloud Implementations
    • Administration & Training
    • Adoption & Change Management
  • Clients & Success
    • Success Stories
  • Info Center
    • CoreMatrix Webinars
    • CoreMatrix Videos
    • Datasheets
    • Articles
    • Thought Papers
    • eBooks
    • Salesforce Tips for Success
    • eBriefs
  • Blog
  • Contact Us

Marketing

Transforming the Art of Marketing
Today, successful marketers know the importance of Social and that what’s being said about their company, products and services in the social sphere matters. Marketing strategy is being driven by what customers, partners, prospects and employees are saying. Products are being developed and improved…problems are responded to in real-time…and marketing messages are developed and honed—based on social conversations.

Successful marketing today is the blending of Social and Marketing Automation.

How are you listening and responding to what’s being said about your company?

Successful marketing today is the blending of Social and Marketing Automation.  Marketers are listening to conversations and responding immediately and appropriately. The intelligence gleaned from listening is being fed to product development, defining creative, improving competitive strategies, and creating more synergies and alignment throughout companies.  The power of marketing automation is deployed to take action to ensure that the right messages reach the right audience at exactly the right time.

Do you have the tools, processes and people in place to put the power of Social Marketing to work for you?

CoreMatrix can show you how to:

  • Listen, Engage & Respond
  • Measure, Track & Analyze
  • Capture & Organize Social Insights
  • Simplify Execution

CoreMatrix social marketing experts can help you develop, implement and refine your marketing path forward. We know how to put the tools and processes in place to help you listen, monitor and engage with customers to meet your objectives.

The Salesforce Marketing Cloud

The Salesforce Marketing Cloud is revolutionizing how companies listen, engage, gain insight, publish, advertise and measure social marketing programs.  CoreMatrix can help your company building an end-to-end, comprehensive social marketing platform with the Marketing Cloud.

Our team of consultants has integrated Salesforce with many of the most powerful marketing automation tools like Aprimo, Eloqua and Pardot.  We bring this multiplatform breadth of knowledge to each and every engagement to ensure you avoid any pitfalls and achieve marketing automation success.

Leverage Salesforce for Marketing

Leverage Salesforce for MarketingIf you’re already using the Salesforce Sales Cloud, our experts can advise you of the best marketing practices, processes and tips to ensure that you’re maximizing the marketing power that resides within this powerful cloud.  From designing and managing Marketing Campaigns, developing Leads and Contacts, and using Salesforce for Google AdWords to creating Reports and Dashboards, customizing Reports and creating dynamic Dashboards, and setting up Analytic Snapshots– our consultants provide expertise, tips and techniques that enable you to leverage the marketing power that resides within the Salesforce Sales Cloud.

Develop a Social Media Marketing Strategy

Develop a Social Media Marketing StrategyCoreMatrix is a market leader in helping companies develop a successful social media marketing strategy. Our consultants can help you develop a comprehensive social marketing strategy with defined objectives and measures of success for all of your marketing channels. We’ll help you establish your marketing roadmap or refine and retool your current strategy to harness the power of the social web and get the biggest bang for your marketing dollars.  By effectively listening, tracking, monitoring and engaging with customers, you’re simply going to be a better marketer!  And, more importantly, you’re building customer sentiment and loyalty in the process. 

Listen, Monitor, and Engage with Customers Across the Social Web

Listen, Monitor, and Engage with Customers Across the Social Web with Salesforce Marketing Cloud
Listen, Monitor, and Engage with Customers Across the Social Web with Salesforce Marketing Cloud

Conversations about your company’s brand and products are happening everywhere.  Successful companies are quickly learning that developing and executing a comprehensive strategy for listening, engaging, gaining insight, publishing, advertising and measuring social marketing programs can be a key differentiator.

The Salesforce Marketing Cloud is the only end-to-end solution that turns insights into actions to build customer loyalty. This robust platform is a comprehensive solution to help you become a Socially Engaged Enterprise.

CoreMatrix offers a full suite of consulting services around the Salesforce Marketing Cloud, to enable you to unify your marketing initiatives, better organize your teams, optimize your social programs and deliver results. Our experts will work with you to formulate your social marketing strategy, bring collaboration and social media into your enterprise and implement the Salesforce Marketing Cloud to increase your effectiveness and improve engagements with your customers.

Automate Your Marketing Programs

Beginning with a strategy—based on best practices and experience gained from implementing and integrating marketing automation platforms, CoreMatrix can help you select and deploy a solution that makes sense for your company. At CoreMatrix, we understand that one size does not fit all for your marketing automation needs.  Whether it’s the Salesforce Marketing Cloud, Aprimo, Eloqua, Pardot or another platform, our expertise, experience and best practices will guide you in the selection of the best platform for your company and an implementation plan to enhance your marketing execution and positively impact on your bottom line.

Our suite of Marketing Automation consulting services ensures that you’ll:

  • Gain greater visibility into your sales and marketing activities
  • Increase your efficiency by streamlining the sales and marketing processes
  • Grow your revenue with shortened purchase cycles and increased customer loyalty.

Next: Customer Service »

Solutions

  • Solutions
  • Sales
    • Salesforce Demo
  • Marketing
  • Customer Service
  • Information Technology
eBook - Customers in Control: Why You Need Innovative Contact Center Solutions

CoreMatrix People

 
Tom Harding, Director of Sales, Southeast Region
Tom is responsible for sales and business development for the Southeast Region. His background includes 25 years of overseeing sales and business development for enterprise storage strategy engagements, and ethics and compliance online programs with large enterprise accounts primarily at Novell/Cambridge Technology Partners, GlassHouse Technologies. Tom’s extensive business development and Industry experience is instrumental to our organization.

Recent Posts

  • ftr-Customer-Engagement

    Customer Engagement: Not Just the Latest Buzzword

    May 1, 2013
  • ftr-cloud-covers

    The Cloud Covers All Industries, Every App—and Your Customers

    April 29, 2013
  • ftr-march

    Social Madness During March Madness

    March 28, 2013

    From Our Clients

    CoreMatrix was instrumental in the transformation of our customer service and support operations. They redefined processes, instituted best-in-class CRM practices, and implemented Salesforce, which has enabled us to optimize our operations and as a result increase customer satisfaction. — P2 Energy Solutions

    Cloud Resources

    • 5 Keys to Marketing Automation
    • Cloud Computing Is Smart
    • Cloud Platform for CRM
    • CRM User Adoption
    • Salesforce.com & Twitter Announce Alliance
    • The End Of ERP
    • The Wiki Definition
    • What is Cloud Computing?
    • Why Marketing Automation

    News & Events

    • CoreMatrix Reports on the Status of CRM and Concludes It is Alive and Thriving Despite Contrary Predictions

    • Join CoreMatrix at the Upcoming 12th Cloud Expo New York at No Charge

    • CoreMatrix Reports that Cloud Computing can Help Healthcare Cure its IT Challenges

    • Cloud Computing Is Smart

      From the Blog

      • Customer Engagement: Not Just the Latest Buzzword

        Type “customer engagement” into Google and you get almost 75 million results. The concept of customer engagement is not just...

        May 1, 2013
      • The Cloud Covers All Industries, Every App—and Your Customers

        Whatever industry you work in, whatever your department or area of expertise, cloud computing has established its presence. From retail...

        April 29, 2013
      • Social Madness During March Madness

        Whether or not you’re a NCAA basketball fan, how can you not notice March Madness? How many of your colleagues...

        March 28, 2013
      • Provide Better Customer Service & Gain Insight into your Call/Contact Center’s Performance

        The Salesforce Service Cloud is helping companies provide stellar customer service across many channels. With the continuing growth of customer...

        March 7, 2013
      • Tips for Creating Dashboards for Anyone in Your Organization

        Dashboards are an excellent way to get a snapshot of how your organization is performing. Creating customized dashboards in Salesforce...

        February 22, 2013
      • Advanced Tips for Salesforce Q&As

        Our last webinar yielded some excellent Q&A that may be useful to you. Take a look and please post comments...

        February 15, 2013
      • Internal Collaboration Gets Social

        Companies have always collaborated internally on projects and issues. There is a long history of technology facilitating that collaboration. First...

        February 8, 2013
      • The Super Bowl is Super Social—You Need to Be Too

        Imagine you work for one of the companies paying $3.8 million for an advertising spot during the Super Bowl broadcast....

        January 28, 2013
      • Oracle’s Acquisition of Eloqua Reflects Changing Market Forces

        When Oracle, the second largest software company in the world, recently announced its acquisition of Eloqua, a recognized leader in...

        January 10, 2013
      • Should Social Take the Place of Marketing Email?

        Many organizations understand the importance of Social. They have adopted social platforms such as Facebook, Twitter, LinkedIn, Google+ and others....

        December 19, 2012

      Follow Us

      Follow on Twitter
      Connect on LinkedIn
      Connect on Google +
      RSS Feed
      Follow on Facebook

      Copyright ©2013 CoreMatrix Systems LLC. All Rights Reserved.
      Home | About Us | Solutions | Services | Clients & Success | Info Center | Blog | Privacy Policy | Contact Us